There ends another season of the WNBL. You
may have noticed all the publicity surrounding women’s basketball. No? Me either. And the little media attention there was, was focused on all the wrong
elements. So welcome to my blog, my attempt to draw attention to points in
women’s basketball that, in my opinion, deserve to be noticed.
Women’s basketball in Australia is still in
rudimentary stages in terms of their fan base, media coverage and general
recognition, and advocates are working hard to promote the sport. I applaud
them for their efforts. But Basketball Australia in conjunction with the WNBL,
are choosing to draw people to the game by marketing marquee players. A
different strategy to that which you might find in the States, but all too familiar
across any sport in Australia.
Not to say that it hasn’t been successful.
When the world’s best player returned to the League, she drew record crowds to both
Home and Away games, and signed autographs for hours after each game. For her
part, she acted commendably throughout her time in the League.
But we should not base the success of the
sport on the popularity of its players. The teams, League, Organisation and the
media are bound to find their drawcards in marketable players. This does not
necessarily mean they are players who should be touted as the faces of the game.
There are so many admirable qualities of
the WNBL. You would rarely find the inebriated, offensive yahoos who get kicked
out of footy games; children are encouraged towards a healthy lifestyle by
being involved in sport; and teams are continually giving back to the community
by raising money at games for charities. Why not promote these aspects, rather
than trying to sell tickets on the back of one player who scores 20-plus points
per game, but swears at the referees each time a call goes against her?
The future of Australian women’s basketball
needs, not marquee players, but Role Models. Players who conduct themselves like
champions both on and off the court. Leaders who will shape the culture of the
in the game. Women who the world can look up to. These players are my
inspiration.
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